A history of Seckatary
Hawkins radio broadcasting:
If you ever heard the radio shows, you will
remember the beginning was always -- 2 blasts of a
steamboat whistle and the music of, "Way down upon the
As the opening music played, the announcer
would say variations of the following: "Down on the Old River Bank once
again with Seckatary Hawkins! Every day after school, the boys of the Fair
& Square Club hold the regular meeting of their club in the little shack that
they call their clubhouse, down on the bank of the beautiful river. Seckatary Hawkins writes down not only the
minutes of the meetings, but also keeps a daily diary of all the excitement and
adventure that happens around the old river bank. And say! There's always
plenty of exciting adventure going on there, too. The Pelham boys who live just across the
river consider the boys on this side their rivals. It's hard to say which side likes the
excitement the most, but sometimes the Pelham boys don't care how they win
their fights, while Seck and the boys in the clubhouse try to live up to the
motto they have adopted for themselves - Fair and Square. As the scene opens now, Hawkins and his club-mates
are in the middle of a club meeting - Listen:_Dick Ferris, the club captain
is speaking now... (announcer's voice fades)...".
The day's adventures would then be acted out
by all the characters from the books.
Sign off was always an announcer saying,
"And so the curtain falls again on Seckatary Hawkins and his fair and
square club, but it will rise again next time.... when the next episode in this
exciting drama will be presented. Don't
fail to tune in next time..."
Again, 2 blasts of a steamboat whistle and
the music of, "Way down upon the
TIMELINE:
January, 1922 -
A trip to the new and
wondrous Cincinnati Crosley radio station stimulated Robert F. Schulkers'
imagination and interest. A week later,
he broadcast a "Seck and the loud
voice" story, becoming the first storyteller to broadcast in
June, 1922 –

March, 1923 – The first Seckatary
Hawkins clubs formed. Seckatary Hawkins serialized
radio programs started at WLW.
June, 1926 - changed to
June, 1930 – Seckatary
Hawkins programs became daily radio broadcast shows.
1931 till Sept 1932 - SATURDAYS
In a file folder found in
* WKRC is mentioned in this
folder, but I can't see when it ever ran there.
We found a little pamphlet
for
Sept 1932 - 1935 - NBC Tuesdays,
Thursdays, and Saturdays @
(Mentioned is a 57% increase
in sales in a letter from Ralston executive correspondence).
Show titles on NBC were: Buried Treasure,
There are lots of fan mail
letters in these files praising the radio show and asking to join the club.
Real German Marks were given
away as prizes to anyone young or old who sent in 2 cereal box tops at the end
of the Buried Treasure broadcasts. The
money was not spendible, but fun to play with anyway.

Promotional photo for the Buried
Treasure show
Also given away were Seckatary
Hawkins club buttons, The Red Runners comic books, and Seckatary
newspaper magazine type publications.

1932 - Good Luck Fair and
Square spinners were given away during the Bob Longlegs / Wishbone broadcasts.

The grid like squares
on the obverse side indicate the fair and square motto, of course; but also
that all the 16 little squares (representing all the small clubs throughout the
country) were integral parts of the big square that represents the
big national club. Thousands of chapter-clubs and Millions of
members have been reported.
The now rare and expensive
paperback book, The Ghost of Lake Tapaho was given away free for 2 Ralston
cereal box tops during the Tapaho broadcasts.

Red
Runners comic cartoon books with the newspaper strips was another giveaway, for
2 cereal box tops and postage.


THE NBC ACTORS -
Seckatary and the Radio show actors,
Below
is a list of the children actors who spoke the various parts in the 1932-34 NBC
radio broadcasts from the Chicago Merchandise Mart building, studio B:
James Andelin – As Shadow
Loomis (pictured 3rd from left)
T. Stevens
C. Krauspe
Lorraine Hill - As Evelyn La
Valere
D. Whipple - As Mallory
Alexander McQueen - As Chamblis
H. Pavey - As Mallory
H. Hinkley - As Crail
Jim Whipple - As Clem Powers
Vic Smith - As Saunders
H. Pavey - As Ollie
B. Staulp - As Johnny
B. Ferris - As Finsterness
Vic Smith - As Captain
Saunders
P. Pheland - no part listed
The Ralston commercials were announced
by Mr. Ashbaucher,
Other child actor names for
commercials were:
Bob Blesnicki, Jack Cahoun,
Alfred Brown, Krauspy, Donahue, Carl Boyer, McCullough, Cyril Janecke, Grover
Weeks, Perry Stevens, Don McLaughlin, Bob Merriman, Cornelius “Corny” Peeples,
and Birdman – (these names appear to have been mostly boys and girls who
praised the cereal for their great life and health.)

OTHER SECKATARY
BROADCAST RADIO STATIONS:
WTMJ,
The
following stations conducted club meetings on the air as well as the story
broadcasts:
WTMJ,
WLAP,
WFJW,
WHO ; WWJ,
WSAI
Monday
WTMJ
Saturday
WLW
Saturday,
WCPO,
SPECIAL SPEAKING BROADCASTS
DONE BY

WBEM,
KQV,
WWJ,

RFS 1931 Station Staff and Radio Actors

RFS Ad Radio Times

RFS Ad Signature

RFS and Shadow on the Air 1932

Seckatary WLW Radio Program